The Sahrdaya Journal of Entrepreneurship and Management Research (SJEMR) is a peer-reviewed publication from Sahrdaya Institute of Management Studies, Kerala, offering a platform for original research in entrepreneurship, innovation, leadership, and management. SJEMR welcomes high-quality research papers, conceptual frameworks, and empirical studies across diverse areas of business, especially family business and rural entrepreneurship. The journal encourages interdisciplinary work and research with practical managerial impact, connecting managerial theory and practice.